5 Best Practices for Talent Benchmarking 

February 24, 2023


Organizations use talent benchmarking to assess and compare their talent management strategies to competitors and the industry. Talent benchmarking typically entails gathering and analyzing information on the duties, requirements, and compensation of comparable positions in the same sector or region. Organizations can then use this data to make educated decisions in hiring, retention, and management of their talent pool.  

In today’s competitive job market, organizations must attract and retain top talent. Employing a talent benchmarking strategy is a data-driven way to better manage human resources operations. Organizations can then establish a strategic people management plan to help them reach their goals by benchmarking against industry standards. This will help pinpoint areas for improvement, keep up with market trends, and more.  

This article will review the five most important guidelines for effective talent benchmarking. Determining what you want to accomplish with benchmarking, narrowing your focus to only the most relevant sources, collecting and analyzing the data you need, applying your findings to your talent management practices, and sharing your findings effectively are all examples of best practices in talent benchmarking.  


5 Best practices for talent benchmarking  

To maintain a competitive edge by attracting and retaining top personnel, talent benchmarking is an indispensable tool.  

By adhering to these 5 best practices in talent management, organizations can optimize their human resources operations and increase their chances of success. 


Tool for Talent Management

1.Define the benchmarking goals and scope  

Defining the goals and scope of talent benchmarking is critical for ensuring that processes are effective and produce meaningful results. Organizations should clearly articulate what they want to achieve through benchmarking, and which areas of their talent management practices they want to evaluate.  

When defining benchmarking goals and their scope, it is important to set clear benchmarks for job descriptions, skills, and qualifications. This involves identifying key competencies and qualifications required for each role within the organization, and comparing them with those of similar roles in the industry. By doing so, organizations can ensure that they recruit and retain top talent with the right skills and qualifications.  

In addition to setting clear benchmarks, organizations should also consider the scope of their benchmarking efforts. This may include factors such as which roles or departments will be benchmarked, which geographic regions will be included, and which competitors or industry standards will be used for comparison. By defining the scope of benchmarking efforts, organizations can ensure that they are comparing themselves against relevant industry standards and competitors.  

 An article by SHRM reported that benchmarking can help organizations identify skill gaps and improve retention rates, with 80% of high-performing organizations using benchmarking to identify critical skills for their workforce. 


2.Identify and select the right benchmarking sources  

Organizations must find and use credible resources to benchmark their people management strategies effectively. To form a cohesive strategy, a company’s benchmarks must be based on reliable, up-to-date information from sources that are consistent with the company’s goals and principles.  

Data not typical of the organization’s industry or location may not provide useful insights. Likewise, outdated information might not properly portray latest developments in various fields. Thus, it’s crucial to choose appropriate sources while gathering and collating data.   

There are a few important things businesses should keep in mind when trying to find and choose benchmarking sources. First, they need to start by thinking about relevant roles and departments that they wish to compare, and the overall organizational size. Second, they need to consider the sector or location in which the company works and ensure that benchmarking sources have accurate and recent information.  

Organizations should also think about how credible and trustworthy the benchmarking sources are. Considerations such as data collection and analysis technique, sample size, and update frequency can help businesses determine whether benchmarking sources can be trusted. An organization can make informed judgments if the data is obtained from trustworthy sources.   


3.Collect and analyze data effectively  

Collecting and analyzing data effectively is crucial for successful talent benchmarking. Organizations must use the right tools and methods to ensure that the data they collect is accurate and relevant to their needs.  

Organizations should use various sources to collect data effectively, including surveys, industry reports, and public data.  

Surveys can provide in-depth information on specific roles and departments within the organization, while industry reports can provide a broader perspective on industry standards and best practices. Public data, such as government databases, can provide information on salaries, benefits, and other aspects that can be made to fit into an effective talent benchmarking strategy.  

Once data has been collected, it must be analyzed effectively to identify trends, patterns, and areas for improvement. Organizations can use various data analysis methods, including statistical analysis, data visualization, and regression analysis, to gain insights from obtained data. Also, using software programs and tools such as Excel or Tableau, or statistical analysis tools, such as SPSS or R can be highly effective.   

A study by McKinsey & Company found that companies that benchmarked their talent management practices were three times more likely to achieve top-quartile financial performance.

4.Leveraging benchmarking results to improve talent management practices  

One of the key benefits of talent benchmarking is that it can provide organizations with actionable and worthy insights. By using these insights, organizations can then use these benchmarking results to make informed decisions and implement changes that will improve their talent management practices. More so, this information can be used to make strategic decisions to improve the organization’s competitiveness and attract and retain top talent.  

Identifying job descriptions or qualification gaps, adjusting compensation or benefits packages, or implementing training and development programs can motivate employees to develop the skills they need to succeed in their roles.  


5.Communicate benchmarking results effectively  

Communicating benchmarking results effectively is important because it helps stakeholders understand key results and use them to make informed decisions. To communicate benchmarking results effectively, organizations must present data clearly and concisely, and tailor presentations to different stakeholders’ specific needs and interests.  

For example, they may want to focus on high-level insights and recommendations if they are presenting to the executive team. If they are presenting to employees, they may want to focus on specific areas for improvement and how these changes will benefit employees.


Talent benchmarking is an essential tool for organizations to stay competitive in their industry and attract and retain top talent. By comparing their talent management practices with industry best practices, organizations can identify areas for improvement and make informed decisions to improve their talent management programs.  

In this post, we have covered the top five best practices for talent benchmarking, including defining benchmarking goals and scope, identifying and selecting relevant and reliable benchmarking sources, collecting and analyzing data effectively, using benchmarking results to improve talent management practices, and communicating benchmarking results effectively. 

Here’s How Yaksha Has Helped Organisations Like Yours

As a tech HR and L&D professional, you are expected to always keep an eye on the current and upcoming trends of L&D and tech

Want To See Yaksha In Action?